Nu Skin science is centered around five attributes that give the company its competitive advantage—what we call THE NU SKIN ANTI-AGING ADVANTAGE.

1. A Super-Class of Anti-Aging Products:
With our breakthrough genetic approach to anti-aging science, we are developing an entirely new class of anti-aging products—both for the outside and inside of our bodies.
 
2. Identify and Target Gene Expression Patterns:
Using our anti-aging science, we are able to identify groups of genes that influence how we age—what we call gene expression patterns. We then target these gene expression patterns to help you look and feel younger for longer.
 
3. Exclusive and Patented Science:
With our exclusive anti-aging science, we own more than 28 patents (or patents pending) to protect our products, innovations, and trade secrets.
 
4. 30 Years of Proprietary Research:
The science to reach our level of understanding took more than 30 years to develop. We have a world-class team of scientists, including our in-house scientists and our Anti-Aging Scientific Advisory Board members, whose anti-aging research and insights have changed the understanding of how and why we age.
 
5. Breakthrough Genetic Approach to Anti-Aging Science:
Nu Skin has taken the science of anti-aging to a new level. We approach anti-aging from a genetic level, helping ensure that we target the key sources of aging. We ask both how and why at the most detailed level so that we can best understand anti-aging science.